adidas outlet

Few sportswear brands have achieved what Adidas has: a design language so distinctive that a single glance at those three stripes tells you everything. The Adidas outlet at Lounge by Zalando brings that iconic range within reach, with genuine, new products available at up to -75%* off the recommended retail price. Register for free to access exclusive flash sales and start saving on Adidas today.

The Adidas story begins in 1924 in Herzogenaurach, near Nuremberg, where Adolf Dassler started making sport-specific shoes in the back room of the family shoe business, the Gebrüder Dassler Schuhfabrik, run together with his brother. His belief was simple: every sport deserves a shoe designed for it. Starting with athletics and tennis, the range grew quickly as Dassler's innovation found its audience.

The decision to sponsor athletes gave Adidas its first taste of the global stage, and the brand never looked back. Over time, Adidas moved beyond performance into something larger: a symbol of achievement, street culture, and the freedom to define your own style. Today, the Adidas name carries that same weight it always did, recognised in every corner of the world.

Adidas has always understood that great design lives in the details. The Gazelle, the Superstar, and the Stan Smith are not just trainers; they are fashion references that have endured for decades. Their minimal, versatile design works across a thousand different outfits, from tailored suits to weekend loungewear.

The tracksuit tells a parallel story. When the three-stripe tracksuit became a cult item in the 1970s, it launched a conversation between sportswear and street fashion that has never really ended. Today, the athleisure movement has brought the classic design back to the centre of everyday style. Whether you reach for vintage-style cuts with vertical stripes on the arms and legs, or the more contemporary interpretations with feminine details, there's an Adidas tracksuit for every read on the aesthetic.

The brand's collaborations push the range into unexpected territory. Designer capsule collections, including luxury swimwear and accessories from Stella McCartney that combine sporty functionality with refined tailoring, show just how far Adidas's creative partnerships extend. Each collaboration brings something new to the Adidas identity without losing what makes the brand instantly recognisable.

The name is a combination of the founder's nickname, 'Adi,' and the first three letters of his surname, 'Dassler.' It was officially registered as a brand name in 1949 and has been the cornerstone of the brand's identity ever since.

The three stripes first appeared in 1949, originally as a functional design element intended to provide stability and support to the shoe. Over time, they evolved from a technical detail into the brand's most iconic and enduring symbol, distinguishing Adidas from every other footwear brand on the market.

Adidas's connection to music culture runs deep, particularly through hip-hop. The pivotal moment came in 1986 when Run-DMC released 'My Adidas,' a tribute to the Superstar sneaker worn without laces. That song turned a pair of trainers into a cultural statement and cemented Adidas's place far beyond the sports world. The relationship with music has continued across decades and genres ever since.

Every Adidas product on Lounge by Zalando is 100% authentic and brand new. As part of the Zalando Group, all products are sourced directly from brands or their certified partners. You're getting the real thing, every time.

Lounge by Zalando is the lifestyle and fashion Online Outlet where genuine Adidas products are available at up to -75%* off the RRP. Flash sales run for 3 to 5 days, and once stock is gone it doesn't come back. Add something to your basket and it's held for 20 minutes: long enough to decide, not long enough to lose your place.

Registration is completely free and carries no obligation to buy. Sign up once and you'll have access to thousands of brands across fashion, sport, home, and lifestyle, with new sales arriving daily. The best Adidas deals go fast, so get in early.