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One of the giants of sportswear and, since the seventies, a sports champion, aficionados of different sporting disciplines and lover of street style: discover the winning style of Nike in the outlet at Zalando Lounge! Access our sales with your account or register for free to take advantage of exclusive discounts reserved for members of our shopping club. Start shopping iconic Nike sneakers for women, men and kids as well as Nike sportswear and casualwear at a highly-reduced priced. But remember: our offers have a limited duration.
It's impossible to not know Nike, it's hard not to love it: the US trainer and sportswear company is appreciated both by athletes and fashionistas and, not surprisingly, has a turnover exceeding $30 billion. But how did this success come about?
It all began in the early sixties, when economics student Phil Knight, thanks to a market analysis, noted a boom in Japanese sports shoes on the US market. Pleasantly surprised by the discovery and determined to take advantage of its potential, he decided to talk with his trainer Bill Bowerman. The pair went on to market sneaker models from Onitsuka Tiger and then finally found their own proprietary brand: it was on May 30, 1971 in Beaverton, Oregon, the brand that would become the one of the most important brands in the world market was born.
Among the reasons for such success we, of course, need to mention product quality and innovation. However, it is undeniable that the brand would not have been the same without the famous Swoosh logo (designed for just $35!) Or without the name, borrowed from the 2nd-century sculpture the Nike of Samothrace. And even the idea of being inspired by the Vittoria Alata statue, albeit brilliant, would not have been enough without further marketing: being the sponsors of many sporting champions has helped to define a winning brand image and create the air of success.
Today, you can make your own winning look by taking advantage of the discounts in our Nike outlet!
In our shopping club you can redo your look from head to toe, taking advantage of incredible discounts all year round. In our Nike outlet you will find not just clothing and functional underwear, but also the iconic trainers, which tell of the history of fashion and can be worn every day.
Cortez: they are one of the most iconic pair of trainers ever seen in the streetwear scene. They became famous in the seventies for being worn by the US Olympic athletes and then returned to the spotlight, literally, thanks to the film Forrest Gump.
SB Stefan Janoski: much more than just trainers, these shoes have been created in collaboration with a skate legend, who has dedicated them to both to fans and to all those who share his style and values. In addition to representing the perfect uniform for those who want a life full of emotions, the SB Stefan Janoski trainers can be worn with everything: does that not seem like the perfect reason to look for them straight away in the Nike outlet?
Air Max: no matter if it is the Jordan, created specifically for the unforgettable NBA champion, or the Silver Bullet with its futuristic design, the footwear with the Nike Air technology never goes out of style, as proven by the recent 270 version, designed for a modern lifestyle.
In addition to purely sporty outfits to show off during training, there are many ways to put the products in the Nike outlet together with a casual-chic look and make the sportswear super trendy. Some examples?
The Nike Air in pastel shades will adapt perfectly to the floral dresses, while the fluorescent ones will make the tracksuits with multi-colour micro-prints even more vivid. For the Nike Cortez, however, we recommend combining them with skinny jeans or a maxi or tulle skirt and a stand-out shirt.
Even the training tank tops adapt perfectly to a metropolitan mood: choose a crop top and wear it with jeans or sweatpants for a relaxed yet seductive look. To recreate these and other trendy outfits, create an account on Zalando Lounge, go to the Nike outlet page and rediscover the pleasure of fashionable clothes at outlet prices!