The recommended retail price (RRP) refers to the price that the manufacturer suggests that the retailer should sell an item for. It’s thanks to our business model that we’re able to compare our prices with the RRP.

Our discounts represent a price comparison between the RRP and our sales price. The recommended price and our sales price are clearly highlighted to our customers, making it easy for them to compare prices and see just how much they’re saving.

This way, prices are kept transparent and fair and our customers are made aware of the best deals at Lounge by Zalando.

This new display of prices and savings is tailored towards the needs of our customers and brands. At Lounge, we’re committed to implementing changes that are in line with the new directive set from November 2021.